He Xuechu was born in Hong Kong. The former director of Chinese automaker Geely Automobile Holdings took control of Hong Kong-listed publishing company Jessica Publications in 2007, renamed and refocused the business, now called Honbridge Holdings, and has turned himself into a billionaire through it. The company's main focus is on mining projects in South America. He is a graduate of Anhui Finance and Trade College and worked in the Chinese Ministry of Commerce before becoming an entrepreneur. Still owns a small stake in Geely Automobile.