Neide Helena de Moraes was born in Brazil. Neide Helena de Moraes joins the Forbes Billionaires list for the first time this year. She is a granddaughter of Jose Ermirio de Moraes, who founded family-owned Grupo Votorantim, Latin America's fifth-largest diversified industrial conglomerate. The group does business in more than 20 countries in the aluminum, pulp and paper, energy, and cement industries. It had sales of $10.5 billion in 2012. Almost half of that comes from the cement business, which is taking off as Brazil gets ready for the 2014 FIFA World Cup and the 2016 Summer Olympics. The group dates back to 1918, when Jose Ermirio bought a textile factory in Sao Paulo. Today the family still controls 100% of the business. Neide Helena inherited an 8% stake in Votorantim after the death of her father, Jose Ermirio de Moraes Filho, in 2001. Her two siblings, Jose Ermirio de Moraes Neto and Jose Roberto Ermirio de Moraes, are also on the Forbes Billionaires list this year.