Kit Crawford was born in St. Helena, California, United States. Kit Crawford and her husband Gary Erickson own 80% of Clif Bar, the organic snack bar maker. She and Erickson also run Clif Family Winery in Napa Valley and venture firm White Road Investments. The company now sells its trademark Clif Bars and Luna Bars in 14 countries. Crawford and Erickson stepped down as co-CEOs in 2013 but remain board co-chairs.
Leadership is a lot about listening to yourself... Be brave with your decision even if it goes against the grain.